$(document).ready(function () {
    $("div#demo3").jContent({
        orientation: 'horizontal',
        easing: "easeOutCirc",
        duration: 500,
        auto: true,
        //auto: false,
        pause_on_hover: true,
        direction: 'next',
        width: 280,
        height: 130,
        pause: 3500
    });
});